Tag Results For: Naming

Naming

Naming

A great name can springboard you way ahead of the competition saving you thousands of dollars in marketing, making emotional connections with customers, and contributing to a brand that evokes meaning and relevance. Boiling down a positioning strategy into a few words may appear to be...

creative  |  Naming  |  Positioning  |  Strategy  |  Writing
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Stuart McNish

On Message Media

An established video production company needed help launching their new Media Training service. In association with our partners at Coastlines Creative, FRANK created a go to market plan for a new service. This included naming, positioning, defining the brand attributes, defining the...

advertising  |  Branding  |  creative  |  Marketing Strategy  |  Naming  |  Packaging
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